Sometimes it's the simple idea that has the greatest impact. For RetailersDirect the idea was to offer independent retailers the same pricing and service normally reserved for large chain stores. We figured if we could bundle essential supplies (reciept rolls, shopping bags and the like) along with co-op priced merchant services - we could help the small shop owner save a great deal of time and money. And if we could do that ~ well, we could build a business we could be proud of.
Retailers Direct