A research and consulting firm which uses the Zaltman Metaphor Elicitation Technique (ZMET) to reveal the consumers' subconscious motivation.
Olson Zaltman Associates
Olson Zaltman Associates
2024-07-22
Science, Social Sciences, Linguistics, Semantics - Olson Zaltman Associates. A research and consulting firm which uses the Zaltman Metaphor Elicitation Technique (ZMET) to reveal the consumers' subconscious motivation.